User-friendly site gives clear signposts to all the services on offer.
The Social Interest Group (SIG) is excited to announce the launch of their newly designed, consolidated website, www.socialinterestgroup.org.uk. After six months of development, the launch of the new site was officially announced today, Tuesday 26 May 2020. The new site is faster, easier to navigate, and more user-friendly.
Previously, the main SIG website consisted of details about the charity and overall strategic information. Alongside this, there were individual websites for the subsidiaries, Penrose Options and Equinox Care, where visitors could find information on the individual charities and the services they offer.
There is now one single SIG website incorporating the Equinox Care, Penrose Options and SIG investments information. This provides a seamless integration of the group brand as a whole and includes information on the services offered.
‘I am pleased that we have achieved this in the time that we have,’ said group chief executive Gill Arukpe. The site was built in-house and was a collaboration between our IT and communications teams. It is particularly exciting that instead of three disparate websites of differing quality, look and feel, there is now one single site where visitors can find out about the wonderful work we do to support our service users.’
The new site provides visitors with an easier way to learn about SIG’s services, including who they are, how they work, service user stories, staff blogs and careers pages. It also features integrated social media buttons for Facebook, Twitter, Instagram and LinkedIn to foster improved communication with stakeholders and visitors.
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This content also appeared on The Social Interest Group’s site.